Why Franchises Partner with Specialists Over In-House - And Why You Should, Too Every franchise executive has been there: staring at customer satisfaction scores that vary wildly across locations, despite identical training programs and brand standards. Location #247...
Insights & Trends
Our industry experts provide insights, industry resources, tips and best practices on music for business, digital signage, on-hold and in-store messaging, scent marketing, and AV system solutions to help your business boost sales, build loyalty, and Elevate the Customer Experience.
Latest Insights
Drive-Thru Tech Gets a Thumbs-Up from 92% of Customers
Drive-Thru Tech Gets a Thumbs-Up from 92% of Customers Simple upgrades are helping QSRs tune into what customers really want behind the wheelIt's 7:30 AM, and you're already running late when you pull into your usual coffee spot's drive-thru. The speaker crackles to...
InfoComm 2025: AV Industry Trends & Innovations
Dispatches from Infocomm 2025 Providing an opportunity to deep dive into all things audiovisual, our team attended Infocomm 2025 and came away with a clear view of where the industry is heading and how the incremental product improvements on show could unlock new...
Restaurant Digital Signage Takes Center Stage: Key Takeaways from the 2025 National Restaurant Association Show
Restaurant Digital Signage Takes Center Stage Key Takeaways from the 2025 National Restaurant Association ShowPOS systems, software solutions, loyalty programs, and menu boards shaped every conversation at the 2025 National Restaurant Association (NRA) Show. This...
Why Sensory Marketing Is Retail’s Secret Weapon
Why Sensory Marketing Is Retail's Secret Weapon & How Mood Media Makes It Work Beyond convenience and layout, winning customer attention hinges on the complete sensory experience customers encounter: what they hear, see, smell, and feel. This is the domain of sensory...
Beyond Exclusivity: Luxury at Scale
Beyond Exclusivity: Luxury at ScaleA quiet revolution is unfolding in the world of luxury automotive and retail. The landscape, once defined by exclusivity, is being reshaped by personalization and digital innovation. Today's discerning clientele seeks more than...
Top Resources
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How Does Digital Signage Work?
Save 50% on a yearly music subscription plus a free media player and free 2-3 day shipping. Use promo code: BFDEAL50. Our BEST and LAST sale of the year! Sale ends 12/2. Click here.How Does Digital Signage Work? The what, the how, and the why behind Digital Signage...
Evolution of the Store – 1800-1899
THE EVOLUTION OF THE STORE - 1800-18991800 – 1899 The Age of IndependenceThe 19th century represents the first revolution in the history of retail stores and the customer experience. With the advent of the department store, the retail consumer acquired a sense of...
Eurovision 2023
EUROVISION 2023What began as a technical experiment in television broadcasting, one of the earliest attempts to broadcast a live televised event to a large international audience, has since become one of Europe’s most-loved watches, with millions of viewers tuning in...
Music For Restaurants
Music For Business Why Adding Music to Your Restaurant is a Smart Business MoveDo you remember the last time you visited a restaurant without music playing in the background? Neither do we. Music is such a staple in the restaurant industry we don’t even realize it’s...
Small Business Marketing Ideas for 2023
SMALL BUSINESS MARKETING IDEAS FOR 2023 Starting a small business is a challenging but rewarding adventure for many people. For some, it's the appeal of working for yourself on your own time. For others, it’s wanting to profit off of a lifelong passion. Whatever your...
Inspirational Women in Music
INSPIRATIONAL WOMEN IN MUSIC The music industry is continuously evolving, with more and more powerful women coming to the forefront, but it wasn’t always so welcoming towards female recording artists. In the early 20th century, many women were barred from performing...
How Legendary Black Artists Inspired The Music Of Today
GENERATIONAL INFLUENCE:HOW LEGENDARY BLACK ARTISTS HAVE INSPIRED THE MUSIC OF TODAY This month, we’re celebrating Black Musicians that are currently making their mark in the world of music. But before we can celebrate today’s artists, we must first honor those who...
Highlights from ISE 2023: Trends, Tech & Innovation
HIGHLIGHTS FROM ISE 2023:TRENDS, TECH & INNOVATIONS As the doors close on another fantastic ISE event, we reflect on the highlights.This was the third year for ISE at its new Barcelona home, and what a year it was. With 58,107 unique visitors from 155 countries,...
Top Music Genres for Business
Get the vibes to fit the fall season! Enjoy 30% OFF your subscription, plus a Free Player, and Free 2-3 Day Shipping when you use promo code: FALL30. Click here.TOP MUSIC GENRES FOR BUSINESS: CHOOSING THE RIGHT SOUND TO BRING YOUR BRAND TO LIFE. The music you choose...
Christmas Songs Around the World You Might Not Have Heard
CHRISTMAS SONGS AROUND THE WORLD YOU MIGHT NOT HAVE HEARDWhen it comes to holiday music, there are usually two types of people: those who crank up the classics the second Halloween is out of the way, and those who listen to anything but for the duration of the season....
What Does the Metaverse Mean for Retail?
WHAT DOES THE METAVERSE MEAN FOR RETAIL? It may be the talk of the town right now, but many people are still confused about, and in some cases extremely wary of, the metaverse. So what exactly is this mysterious concept and what does it mean for the future of retail...
The Bigger Story Behind Black Friday
THE BIGGER STORY BEHIND BLACK FRIDAY Do you know the real history behind Black Friday? Most people believe that the name originates from the idea of stores moving from “in the red” meaning in debt, to in the black, meaning turning a profit. If that’s the origin you’re...
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Industry Resources
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Research Studies & Ebooks
2023 In-Store Trends
How Banks Can Hang Onto Human
Experiential Marketing Handbook
Digital Signage Best Practices
Charting In-Store Trends
In-Store Media Enhances the Shopper Experience
Shopper Sentiments
Quantifying the Impact of Sensory Marketing
The Impact of Sensory Marketing
7 Essentials for Building a Digital Signage Strategy
