The store is no longer where decisions start, but it’s still where they’re made Shoppers walk into stores more informed than ever, but most don't walk out with what they initially planned to buy.For years, the prevailing assumption has been that the real work of...
Enhance Engagement with Interactive Displays for Retail
Craft distinctive retail experiences with interactive displays and wayfinding signage that empower your customers and encourage them to spend more time in your stores. From tablet orders to touchscreen customization, forge connections with immersive installations.
Enhance Experiences
Add value to your target customer by enabling them to learn more about your offering through on-demand product videos, interactive catalogs, and kiosk ordering stations.
Inspire Action
Guide customers through your store with eye-catching and engaging wayfinding signage, directories, and kiosks that ensure easy navigation and increase dwell time.
Boost Sales
Make it quick and simple for customers to place orders and customize their selections with interactive applications that increase conversion and evoke positive sentiment.
Our Interactive and Wayfinding Solutions for Retail
Deliver an immersive retail experience for your customers with interactive and touchscreen applications that simplify your space, encourage brand engagement, and optimize your operations without requiring additional headcount.
%
average increase in customer engagement seen when interactive displays are installed in stores.
– Ombori
%
of shoppers say that digital displays can change what they buy.
– Gitnux Advertising
%
of shoppers, after leaving a store, said they easily found what they needed, with many recalling the overall vibe and feeling a specific display or screen caught their attention.
– Mood Media Consumer Survey Insights
How Do Interactive Displays and Wayfinding Help Your Store?
Streamlining and enhancing the way customers experience your stores can reduce frustration, drive loyalty, improve brand sentiment, and increase sales.
Interactive displays and wayfinding applications seamlessly blend innovative technology with intuitive content—realized through touchscreen digital displays, mobile apps and QR codes, on-demand video screens, or ordering kiosks.
Reduce Perceived Wait Time
Eliminate friction and long lines at the cash register without increasing headcount by allowing your customers to checkout via interactive kiosk or tablet.
Leverage Commercial-Grade Screens
Designed for continual use and offering clear visibility and dazzling brightness in any retail environment, commercial-grade screens ensure your directional and interactive displays provide long-lived impact.
Distribute Worldwide
Powered by our Mood Harmony™ CMS, interactive and wayfinding content can be managed, updated, and localized across your global store footprint by your central team.
Why Choose Mood Media for Interactive Displays and Wayfinding?
Combining our retail experience and content expertise with industry-leading technology partnerships, we have the knowledge and connections required to help your brand optimize operations through interactive displays and wayfinding. From initial consultation to professional installation and maintenance, we take care of every stage of the process, creating a custom solution that meets your objectives and builds connections with your target customer.
Mood Media has worked with INTERSPORT stores worldwide to continually enhance their solutions as new technologies and consumer demands emerge. Mood provided an innovative Digital Shoe Shelves solution in their new store concept that led to a 9% increase in customer activity turning over displayed running shoes and a 31% increase in the units of training shoes sold across their premium test stores.
Insights & Trends
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Retail 2024: Next-Level Personlization, AI and HarmonyTwo out of three shoppers walk into a store open to discoveries and hoping for inspiration. Customers look for social experiences where they can discover new products, feel them, imagine them in their homes — and...
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Sustainability In Retail
Sustainability In RetailConsumers are expecting moreOur 2021 Shopper Sentiments Study revealed that 67% of consumers worldwide declare it is important to them that the brands they shop are committed to being environmentally friendly.In equal measure, 66%, shoppers...
Explore our latest articles and deep dives into how retail technology is transforming the in-store customer experience.
Frequently Asked Questions
Considering installing interactive displays and wayfinding in your stores? Here are some frequently asked questions to help you better understand this powerful communication tool.
What are interactive displays in retail?
Interactive displays typically encompass a range of technology that customers can engage with while in store, including touchscreens, kiosks, smart mirrors, and tablets. These systems may facilitate wayfinding, checkout, and product customization or unlock additional on-demand product details.
What is digital wayfinding in retail?
Digital wayfinding in retail refers to tech-enabled systems that help customers navigate retail stores and locate specific products or features such as cash registers or changing rooms. Interactive displays, kiosks, and mobile apps paired with QR codes can be used to provide real-time directions, store directories, maps, and search tools in multiple languages.
Can interactive displays and wayfinding reduce the burden on retail teams?
Yes. Interactive displays and wayfinding can answer frequently asked questions, guide customers through stores, and provide self-service options so staff can focus on delivering exceptional experiences or tackling more complex queries.
Are interactive displays durable for high-traffic retail environments?
Yes. Interactive displays are crafted from commercial-grade screens, which are engineered to withstand extended operating hours and frequent use. Mood Media’s Managed Services solutions can extend the lifetime of interactive displays and reduce downtime by proactively monitoring systems and having professional engineers available to make rapid repairs on-site seven days a week.
Can interactive displays be accessible for customers’ varied abilities?
Yes. The screens and the content showcased on interactive displays can support accessibility features such as adjustable text size, high contrast modes, and screen readers.
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