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MOOD MEDIA BLOG

Welcome to the Mood Media Blog. This is where our industry experts provide insights, tips and best practices on music for business, digital signage, on-hold and in-store messaging, scent marketing, and AV system solutions to help your business boost sales, build loyalty, and Elevate the Customer Experience.

LATEST POSTS

Integrated Systems Europe 2024: Innovations and Insights

Integrated Systems Europe 2024: Innovations and InsightsISE is always an exciting event in our calendar, and this year did not disappoint, with some fantastic innovations and big moves from a whole host of brands and newcomers to the industry. Technology is moving...

Future of Retail: Key Takeaways from NRF

Crystal Ball Gaze into the Future of Retail: Key Takeaways from NRFThe energy was electric at NRF: 2024 Retail's Big Show. The National Retail Federation (NRF), is one of the largest retail conferences in the world — a hot spot for industry titans and innovators to...

How Retailers Can Maximize The Potential of Black Friday

How Retailers Can Maximize The Potential of Black FridayBlack Friday has become the busiest shopping day of the year, and is now a major event in the calendar of many retailers and consumers throughout the world. However, the term ‘Black Friday’ isn’t in its infancy...

Top Takeaways from P2PI Live 2023

Top Takeaways from P2PI Live 2023In the dynamic world of retail, where the intersection of physical and digital realms shape the landscape of consumer engagement, the P2PI Live 2023 event emerged as a beacon of insights and innovations. This year's event delved into...

Importance of Technology In Small Businesses

The Importance of Technology in Small BusinessSmall businesses play a pivotal role in shaping local economies, and technology plays an equally vital role in shaping small businesses. Today, it's no longer a question of whether a small business should embrace...

Future of Retail: Key Takeaways from NRF

Future of Retail: Key Takeaways from NRF

Crystal Ball Gaze into the Future of Retail: Key Takeaways from NRFThe energy was electric at NRF: 2024 Retail's Big Show. The National Retail Federation (NRF), is one of the largest retail conferences in the world — a hot spot for industry titans and innovators to...

read more
Top Takeaways from P2PI Live 2023

Top Takeaways from P2PI Live 2023

Top Takeaways from P2PI Live 2023In the dynamic world of retail, where the intersection of physical and digital realms shape the landscape of consumer engagement, the P2PI Live 2023 event emerged as a beacon of insights and innovations. This year's event delved into...

read more
Importance of Technology In Small Businesses

Importance of Technology In Small Businesses

The Importance of Technology in Small BusinessSmall businesses play a pivotal role in shaping local economies, and technology plays an equally vital role in shaping small businesses. Today, it's no longer a question of whether a small business should embrace...

read more
Best Music Streaming Service

Best Music Streaming Service

Best Music Streaming Service To create the ultimate Customer Experience, the sound of your business needs to be completely in tune with your brand. Read further to understand what a music streaming service is, how it can affect your customers, and how to determine the...

read more
Unmasking Halloween’s Retail Potential

Unmasking Halloween’s Retail Potential

Unmasking Halloween's Retail Potential: Boosting Customer Experience with On-Premise Digital MediaIn the bustling world of retail, where major holidays often steal the spotlight, Halloween can sometimes be overlooked as a sales opportunity. Yet, hidden beneath the...

read more
How Does Imagesound Compare to Mood Media?

How Does Imagesound Compare to Mood Media?

HOW DOES IMAGESOUND COMPARE TO MOOD MEDIA?Which is the better choice for your business? Let’s take a look at the similarities and differences between these two in-store experiential media providers.If you're in the market for in-store media solutions, you may be...

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Evolution of the Store – 1900-1939

Evolution of the Store – 1900-1939

THE EVOLUTION OF THE STORE - 1900-19391900 – 1939 The Art of EmotionThe beginning of the 20th century was a period of innovation for retail stores, taking the independent customer purchase journey we saw emerge at the end of the previous century one step further....

read more
Scent Marketing For Hotels

Scent Marketing For Hotels

SCENT MARKETING FOR HOTELS Keep guests comfortable and coming back by creating emotional connections with scent marketing.What Is Scent Marketing? Scent marketing is a strategy that uses fragrance to create a specific atmosphere, evoke emotions, and enhance brand...

read more
Music Genres

Music Genres

MUSIC GENRES There are so many genres of music in the world, it’s hard to classify them all. Here are some of the most well known genres of music today. Genres of Music Music has the incredible power to evoke emotions, bring people together, and transcend language...

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History of Muzak

History of Muzak

THE HISTORY OF MUZAK Muzak. It’s a word that most people of a certain age at least vaguely recognize. For many, Muzak is associated with instrumental easy-listening covers, waiting on hold, and elevator music. The Beginning First Radio Broadcasts Muzak Timeline Muzak...

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Women of Mood

Women of Mood

WOMEN OF MOOD Women's History Month is celebrated during March and is dedicated to highlighting the contributions of women to events in history and contemporary society. Here at Mood, we are proud to count on hundreds of talented women as part of our global team. To...

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International Women’s Day at Mood Media

International Women’s Day at Mood Media

INTERNATIONAL WOMEN’S DAY AT MOOD MEDIAInternational Women’s Day is a day to celebrate the cultural, political, and socioeconomic achievements of women across the globe, but as part of our Women of Mood series, we wanted to know what exactly encapsulates this special...

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Music Genres

Music Genres

MUSIC GENRES There are so many genres of music in the world, it’s hard to classify them all. Here are some of the most well known genres of music today. Genres of Music Music has the incredible power to evoke emotions, bring people together, and transcend language...

read more
Eurovision 2023

Eurovision 2023

EUROVISION 2023What began as a technical experiment in television broadcasting, one of the earliest attempts to broadcast a live televised event to a large international audience, has since become one of Europe’s most-loved watches, with millions of viewers tuning in...

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Inspirational Women in Music

Inspirational Women in Music

INSPIRATIONAL WOMEN IN MUSIC The music industry is continuously evolving, with more and more powerful women coming to the forefront, but it wasn’t always so welcoming towards female recording artists. In the early 20th century, many women were barred from performing...

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Christmas Songs Around the World You Might Not Have Heard

Christmas Songs Around the World You Might Not Have Heard

CHRISTMAS SONGS AROUND THE WORLD YOU MIGHT NOT HAVE HEARDWhen it comes to holiday music, there are usually two types of people: those who crank up the classics the second Halloween is out of the way, and those who listen to anything but for the duration of the season....

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International Music Day

International Music Day

INTERNATIONAL MUSIC DAYServing more than 500,000 subscriber locations in 100+ countries around the globe, we take “international” to a whole new level. With a talented creative team made up of music supervisors and researchers from all corners of the globe, they have...

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Pride Music

Pride Music

PRIDE MUSIC Pride Month is all about acceptance, equality, celebrating the work of LGBTQ+ people, education in LGBTQ+ history and raising awareness of issues affecting the LGBTQ+ community. To celebrate this important month, we wanted to highlight some of our music...

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Top Takeaways from P2PI Live 2023

Top Takeaways from P2PI Live 2023

Top Takeaways from P2PI Live 2023In the dynamic world of retail, where the intersection of physical and digital realms shape the landscape of consumer engagement, the P2PI Live 2023 event emerged as a beacon of insights and innovations. This year's event delved into...

read more
Evolution of the Store – 1900-1939

Evolution of the Store – 1900-1939

THE EVOLUTION OF THE STORE - 1900-19391900 – 1939 The Art of EmotionThe beginning of the 20th century was a period of innovation for retail stores, taking the independent customer purchase journey we saw emerge at the end of the previous century one step further....

read more
Evolution of the Store – 1800-1899

Evolution of the Store – 1800-1899

THE EVOLUTION OF THE STORE - 1800-18991800 – 1899 The Age of IndependenceThe 19th century represents the first revolution in the history of retail stores and the customer experience. With the advent of the department store, the retail consumer acquired a sense of...

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The Bigger Story Behind Black Friday

The Bigger Story Behind Black Friday

THE BIGGER STORY BEHIND BLACK FRIDAY Do you know the real history behind Black Friday? Most people believe that the name originates from the idea of stores moving from “in the red” meaning in debt, to in the black, meaning turning a profit. If that’s the origin you’re...

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Future of Retail: Key Takeaways from NRF

Future of Retail: Key Takeaways from NRF

Crystal Ball Gaze into the Future of Retail: Key Takeaways from NRFThe energy was electric at NRF: 2024 Retail's Big Show. The National Retail Federation (NRF), is one of the largest retail conferences in the world — a hot spot for industry titans and innovators to...

read more
Importance of Technology In Small Businesses

Importance of Technology In Small Businesses

The Importance of Technology in Small BusinessSmall businesses play a pivotal role in shaping local economies, and technology plays an equally vital role in shaping small businesses. Today, it's no longer a question of whether a small business should embrace...

read more
Best Music Streaming Service

Best Music Streaming Service

Best Music Streaming Service To create the ultimate Customer Experience, the sound of your business needs to be completely in tune with your brand. Read further to understand what a music streaming service is, how it can affect your customers, and how to determine the...

read more
Unmasking Halloween’s Retail Potential

Unmasking Halloween’s Retail Potential

Unmasking Halloween's Retail Potential: Boosting Customer Experience with On-Premise Digital MediaIn the bustling world of retail, where major holidays often steal the spotlight, Halloween can sometimes be overlooked as a sales opportunity. Yet, hidden beneath the...

read more
Scent Marketing For Hotels

Scent Marketing For Hotels

SCENT MARKETING FOR HOTELS Keep guests comfortable and coming back by creating emotional connections with scent marketing.What Is Scent Marketing? Scent marketing is a strategy that uses fragrance to create a specific atmosphere, evoke emotions, and enhance brand...

read more
How Does Digital Signage Work?

How Does Digital Signage Work?

HOW DOES DIGITAL SIGNAGE WORK? The what, the how, and the why behind Digital Signage SoftwareIf you've ever walked into a store or a restaurant and seen digital screens displaying content, you've witnessed digital signage in action. Digital signage is a technology...

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Music For Restaurants

Music For Restaurants

MUSIC FOR RESTAURANTS Why Adding Music to Your Restaurant is a Smart Business MoveDo you remember the last time you visited a restaurant without music playing in the background? Neither do we. Music is such a staple in the restaurant industry we don’t even realize...

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Small Business Marketing Ideas for 2023

Small Business Marketing Ideas for 2023

SMALL BUSINESS MARKETING IDEAS FOR 2023 Starting a small business is a challenging but rewarding adventure for many people. For some, it's the appeal of working for yourself on your own time. For others, it’s wanting to profit off of a lifelong passion. Whatever your...

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Top Music Genres for Business

Top Music Genres for Business

TOP MUSIC GENRES FOR BUSINESS: CHOOSING THE RIGHT SOUND TO BRING YOUR BRAND TO LIFE. The music you choose to play can speak volumes about your brand. What is your business saying?Close your eyes and think of a bank, or a fine dining restaurant, or a high-end clothing...

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What Does the Metaverse Mean for Retail?

What Does the Metaverse Mean for Retail?

WHAT DOES THE METAVERSE MEAN FOR RETAIL? It may be the talk of the town right now, but many people are still confused about, and in some cases extremely wary of, the metaverse. So what exactly is this mysterious concept and what does it mean for the future of retail...

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SOLUTIONS & INDUSTRY RESOURCES

See the latest solution and industry research, whitepapers and articles.

Retail 2024: Next-Level Personalization, AI and Harmony

Retail 2024: Next-Level Personalization, AI and Harmony

RETAIL 2024: NEXT-LEVEL PERSONALIZATION, AI AND HARMONYTwo out of three shoppers walk into a store open to discoveries and hoping for inspiration. Customers look for social experiences where they can discover new products, feel them, imagine them in their homes — and...

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5 Marketing Strategies to Captivate Your Customers

5 Marketing Strategies to Captivate Your Customers

5 HOLIDAY MARKETING STRATEGIES TO CAPTIVATE YOUR CUSTOMERS Get Your Customers in the Mood This Holiday Season A lot of work goes into holiday marketing strategies, particularly those online or on television, but what about those for your brick and mortar business?...

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