Insights & Trends
Our industry experts provide insights, industry resources, tips and best practices on music for business, digital signage, on-hold and in-store messaging, scent marketing, and AV system solutions to help your business boost sales, build loyalty, and Elevate the Customer Experience.
Latest Insights
Top Takeaways from P2PI Live 2023
Top Takeaways from P2PI Live 2023In the dynamic world of retail, where the intersection of physical and digital realms shape the landscape of consumer engagement, the P2PI Live 2023 event emerged as a beacon of insights and innovations. This year's event delved into...
Importance of Technology In Small Businesses
The Importance of Technology in Small BusinessSmall businesses play a pivotal role in shaping local economies, and technology plays an equally vital role in shaping small businesses. Today, it's no longer a question of whether a small business should embrace...
Best Music Streaming Service
Best Music Streaming Service To create the ultimate Customer Experience, the sound of your business needs to be completely in tune with your brand. Read further to understand what a music streaming service is, how it can affect your customers, and how to determine the...
Unmasking Halloween’s Retail Potential
Unmasking Halloween's Retail Potential: Boosting Customer Experience with On-Premise Digital MediaIn the bustling world of retail, where major holidays often steal the spotlight, Halloween can sometimes be overlooked as a sales opportunity. Yet, hidden beneath the...
How Does Imagesound Compare to Mood Media?
HOW DOES IMAGESOUND COMPARE TO MOOD MEDIA?Which is the better choice for your business? Let’s take a look at the similarities and differences between these two in-store experiential media providers.If you're in the market for in-store media solutions, you may be...
Top Resources
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Inspirational Women in Music
INSPIRATIONAL WOMEN IN MUSIC The music industry is continuously evolving, with more and more powerful women coming to the forefront, but it wasn’t always so welcoming towards female recording artists. In the early 20th century, many women were barred from performing...
Generational Influence: How Legendary Black Artists Have Inspired The Music Of Today
GENERATIONAL INFLUENCE:HOW LEGENDARY BLACK ARTISTS HAVE INSPIRED THE MUSIC OF TODAY This month, we’re celebrating Black Musicians that are currently making their mark in the world of music. But before we can celebrate today’s artists, we must first honor those who...
Highlights from ISE 2023: Trends, Tech & Innovation
HIGHLIGHTS FROM ISE 2023:TRENDS, TECH & INNOVATIONS As the doors close on another fantastic ISE event, we reflect on the highlights.This was the third year for ISE at its new Barcelona home, and what a year it was. With 58,107 unique visitors from 155 countries,...
Top Music Genres for Business
TOP MUSIC GENRES FOR BUSINESS: CHOOSING THE RIGHT SOUND TO BRING YOUR BRAND TO LIFE. The music you choose to play can speak volumes about your brand. What is your business saying?Close your eyes and think of a bank, or a fine dining restaurant, or a high-end clothing...
Christmas Songs Around the World You Might Not Have Heard
CHRISTMAS SONGS AROUND THE WORLD YOU MIGHT NOT HAVE HEARDWhen it comes to holiday music, there are usually two types of people: those who crank up the classics the second Halloween is out of the way, and those who listen to anything but for the duration of the season....
What Does the Metaverse Mean for Retail?
WHAT DOES THE METAVERSE MEAN FOR RETAIL? It may be the talk of the town right now, but many people are still confused about, and in some cases extremely wary of, the metaverse. So what exactly is this mysterious concept and what does it mean for the future of retail...
The Bigger Story Behind Black Friday
THE BIGGER STORY BEHIND BLACK FRIDAY Do you know the real history behind Black Friday? Most people believe that the name originates from the idea of stores moving from “in the red” meaning in debt, to in the black, meaning turning a profit. If that’s the origin you’re...
5 Best Practices For Using Digital Signage To Support Internal Communications
5 BEST PRACTICES FOR USING DIGITAL SIGNAGE TO SUPPORT INTERNAL COMMUNICATIONS The traditional cork board in the break room covered in outdated, tattered and overlooked notices is a thing of the past. Brands across industries now employ digital signage to support and...
International Music Day
INTERNATIONAL MUSIC DAYServing more than 500,000 subscriber locations in 100+ countries around the globe, we take “international” to a whole new level. With a talented creative team made up of music supervisors and researchers from all corners of the globe, they have...
Is Your In-store Experience Killing Your Profits?
IS YOUR IN-STORE EXPERIENCE KILLING YOUR PROFITS? Did you know that 90% of shoppers say they’re more likely to revisit a brick & mortar business if the music, visuals and scent create an enjoyable atmosphere? Sensory marketing is about creating an experience that...
The Importance Of Properly Licensed Music For Business
THE IMPORTANCE OF PROPERLY LICENSED MUSIC FOR BUSINESS So you want to play music in your business? Great! But before you reach for that AUX cord, make sure you’re legally covered. A lot of people assume that it’s okay to play music off of your phone or computer in...
History of Muzak
THE HISTORY OF MUZAK Muzak. It’s a word that most people of a certain age at least vaguely recognize. For many, Muzak is associated with instrumental easy-listening covers, waiting on hold, and elevator music. The Beginning First Radio Broadcasts Muzak Timeline Muzak...
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Industry Resources
Restaurant Background Music for Every Mood
Restaurant Background Music For Every MoodDining out is an essential part of life. And for many consumers, an excellent dining experience has as much to do with environment and atmosphere as it does food. Your guests’ perception of their overall experience is...
Restaurant On-hold Messaging – 6 Best Practices
Restaurant On-Hold Messaging: 6 Best PracticesWith greater focus on mobile access, delivery apps, online reservations and social media here in the digital age, many restaurants may be overlooking a fundamental tool in their marketing mix: restaurant on-hold...
Restaurant AV – How To Get The Most For Your Money
Restaurant AV - How to Get the Most for Your MoneyYour AV system may not be quite as important as your grill or ovens, but it’s nothing to neglect. after all, great design, quality speakers and high-performance screens are key ingredients in creating a memorable and...
The 10 Elements of Effective Restaurant Music
The 10 Elements Of Effective Restaurant MusicEvery restaurant has slightly different needs when it comes to their music solution.That said, no matter what types of music you want to play or what your budget may be, there are some important elements to look for if you...
Music For Retail Stores
Music ForRetail StoresBuilt For Your Brand Deliver the signature sound of your brand at every location with Mood Harmony™ - the #1 mobile-friendly platform delivering music for retail stores. With the world’s largest music library and professionally designed...
3 Keys to Maximizing Your Retail Music Strategy
3 Keys to Maximizing Your Retail Music StrategyAs customers across the globe gradually return to in-store shopping, it’s more important than ever to connect with them on a more emotional, more human level. COVID-19 has left many stressed, concerned and pent up, and...
Getting Your Grocery Music Right
Getting Your Grocery Music RightThe critical role of background music in grocery stores hasn’t changed much over the years. Your music should engage your shoppers on an emotional level and create an upbeat atmosphere that encourages them to deliberately peruse the...
Elevating the Supermarket Experience with In-store Media
Elevating the Supermarket Experience with In-Store MediaElevating the Supermarket Experience with In-Store Media Earning customer loyalty and bringing customers back to your location every week is no simple feat, especially in today’s hyper-competitive grocery...
Keep Customers Up To Speed: Automotive Digital Signage
Keep Customers Up to Speed: Automotive Digital SignageLong waits at the dealership or automotive service center can make patrons cranky and uncooperative, which is why your automotive business should take note of upcoming audio/visual solutions which can enhance your...
4 Pillars of Dealership of the Future
The 4 Pillars of the Dealership of the FutureLike the rest of the consumer marketplace, the automotive industry sustained a considerable setback in the first half of 2020. Even prior to the age of social distancing, consumer preferences were beginning to trend...
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Research Studies & Ebooks
2023 In-Store Trends
How Banks Can Hang Onto Human
Experiential Marketing Handbook
Digital Signage Best Practices
Charting In-Store Trends
In-Store Media Enhances the Shopper Experience
Shopper Sentiments
Quantifying the Impact of Sensory Marketing
The Impact of Sensory Marketing
7 Essentials for Building a Digital Signage Strategy
