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The latest insights, industry resources, tips and best practices.

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Latest Insights

Shopper Intent: The Store Is Where Decisions Are Made

The store is no longer where decisions start, but it’s still where they’re made Shoppers walk into stores more informed than ever, but most don't walk out with what they initially planned to buy.For years, the prevailing assumption has been that the real work of...

Omnichannel Retail Strategy: Connecting with Digital Media

The Retail Multiverse: Personalization & Community Connection at the Speed of Culture As customer expectations shift and AI opens the possibility of personalization to more brands, successfully navigating the retail multiverse will require a delicate balance of human...

2026 Consumer Survey: Hospitality Atmosphere

Guests Notice. Do Hotels?: What Our 2026 Consumer Survey Reveals About Hospitality AtmosphereYou check into a hotel after a long travel day. The lobby has warm lighting, a subtle scent that's hard to name but easy to notice, and music that feels soothing. You planned...

The Battle of Speed vs. Experience at the Drive-Thru

The Battle of Speed vs. Experience at the Drive-Thru Menu prices are up. Guests are paying attention. And for QSR operators, the pressure to protect visit frequency has never been more real.Value-consciousness is the new baseline. Most major chains have responded with...

Mood Media Future Stores Case Study

See how our customers are making the most of their in-store experience.

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MOOD:MEDIA

SOUTH CENTRAL AV IS NOW MOOD MEDIA

The Global Leader in Elevating Customer Experiences

For more than 50 years, South Central AV has been a part of the Mood Media family as a franchise affiliate. We are thrilled to now be an official part of Mood Media, expanding our reach and capabilities for our clients, while still providing the personal and local service touch.

Mood Media is the world’s leading in-store media solutions company dedicated to elevating the Customer Experience. We create greater emotional connections between brands and consumers through the right combination of Sight, Sound, Scent, Social and Systems solutions. We reach more than 150 million consumers each day through more than 500,000 client locations in 100+ countries around the globe.