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How we transform spaces into engaging environments.

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The latest insights, industry resources, tips and best practices.

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Latest Insights

From Ads to Atmosphere: Influencer Partnerships in QSR

From Ads to Atmosphere: The Next Phase of Influencer Partnerships in QSR Celebrity partnerships in QSR used to mean a commercial, a signature meal, and a social media push. That playbook still exists, but the most forward-thinking brands have moved well beyond...

The Forgotten Generation Retail Can’t Ignore

The Forgotten Generation Retail Can’t Ignore How Data and In-Store Media Unlock Gen X Loyalty Retailers are missing their best customers. While brands focus marketing budgets on boomers and millennials, Gen X — shoppers born between 1965 and 1980 — account for 31% of...

Personalization in Retail: The Myth of the Average Shopper

Personalization in Retail: The Myth of the Average Shopper In 2026, personalization in retail has moved beyond a digital trend to become a survival mandate for the physical store. Increasingly, leading retailers are discovering how personalized in-store advertising...

Future of Physical Retail: 10 Stores Mastering Sensory Experiences

Inside the Future of Physical Retail: 10 Stores Mastering Sensory Brand Experiences On a rainy January afternoon in New York City, a group of retail leaders, brand partners, and media gathered in SoHo for a guided tour through the future of physical retail. Discover...

Mood Media Future Stores Case Study

See how our customers are making the most of their in-store experience.

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Enterprise Hospitality Music Solutions: Fine-Tune Your Guest Experience

Sound is a frequently underutilized emotional driver in the guest experience. That’s why we provide branded audio programs for hotels and resorts that go beyond background music. Our approach unlocks music’s ability to shape brand perception, connect with your guests, and inspire on-premises spend.

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of global guests say music is the number one factor in lifting their mood.

– Elevating the Customer Experience: The Impact of Sensory Marketing

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of visitors say music is the on-premises element that stood out most during their stay.

– Mood Media Experiential Media Marketing Handbook

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of Millennials and Gen Z say curated music enhances their holiday experience.

– Mood Media 2025 Holiday Music Survey

Mood Media’s global music library for business features more than 120 million fully licensed tracks, programmed into over 1500 curated programs.

Music for Hospitality

It’s not just about trending tracks; the right music can evoke an emotional response, boost brand sentiment, and encourage your guests to linger longer in your bars, shops, and lobbies.

Signature Music

Signature Music

Curate tailored programs with our premium streaming solution. Choose from a vast library of licensed music to build a consistent sound across your properties. A quick, easy, and scalable way to harness the power of music throughout your global hospitality portfolio.

On-Premises Messaging

Custom Music

Collaborate with our global network of music supervisors to create a bespoke audio identity that perfectly captures your property’s story through sound. A seamless blend of strategy and emotion, custom curated to engage your target demographic.

Contact us to discover how music for business can elevate the experience for your guests.

How Can Music Help Your Property?

In the competitive hospitality industry, how can you cut through the noise and connect with your guests?

Sound is one of the most impactful tools we have at our disposal. It’s the first thing your guests will notice upon arrival, even if they don’t realize it. The right music not only reflects your brand identity but can also evoke emotional responses, create comfort, build trust, and increase dwell time in your revenue centers.

Sound has the power to change how people feel, and people act based on those feelings.

Connect with Guests

Hit the right genre, tempo, and volume, and watch as your music pulls your guests’ attention away from their phones and into your space.

A curated digital music program can serve multiple purposes at once: improving your lobby environment, enhancing brand perception, and lifting the mood of your guests and staff.

Music can inspire, entertain, and communicate key messages while also leaving a lasting impression on your target audience.

Enhance Guest Experience

Improve the ambience of your properties while creating a connection with your guests. The right music can create positive associations, put a spring in their step, or soothe their nerves after a long journey.

Inspire Action

Up the tempo to keep energy high at the pool bar or gym, or slow things down to encourage guests to relax in the spa or lounge, increasing ancillary revenue.

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Boost On-Premises Spend

An appealing music program combined with targeted audio messaging can make your guests more receptive to your amenities and encourage impulse bookings.

Elevate Team Morale

Music can increase productivity and improve job satisfaction, making shifts feel easier and improving the overall working environment for your employees.

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Cement Brand Identity

Curate a program that reflects your brand personality to create a multisensory guest experience across your global footprint that is consistent, memorable, and enjoyable.

What is Music for Hospitality?

Music for hospitality isn’t just a background soundtrack; it’s an essential component in curating a memorable and impactful hotel environment.

More than that, the right music can lead people to associate your properties with pleasant memories, encourage repeat bookings, and help your employees feel more energized and inspired.

With a licensed music library stretching to over 120 million tracks (the largest global music library for business), we can help you curate the perfect program for your brand.

Mood Media Music For Business Solutions - What is Music For Business?

Our Case Studies

Bringing Experiences to Life

Our Case Studies

Bringing Experiences to Life

Why Trust Mood Music Solutions for Your Properties?

Music is in our DNA. We were the first to explore how sound changes space, human emotion, and behavior. We’re the original sound designers of the modern hospitality world — and we’re still evolving, taking our clients’ spaces from background music to brand soundscapes.

Our global team of music supervisors, composers, designers, and cultural experts work alongside intelligent platforms and scheduling tools to deliver the perfect audio experience at scale. It’s a delicate blend of art and science that considers every element, from the guest journey and brand alignment to emotion and storytelling to global licensing and data analytics.

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Consultative Strategy

Forget one-size-fits-all; we work closely with your team to understand your unique needs and craft a bespoke music solution that is in tune with your goals.

Music First Mindset

With our in-depth global knowledge of music trends, genres, and licensing, we curate programs that reflect your brand and resonate with your audience.

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End-to-End Solutions

We support you through every step of the process, from initial strategy consultation and solution design to proactive music management and regular program updates.

Centralized Management

Control and update your music offering across multiple zones and properties from one single centralized platform to ensure brand consistency no matter where you are in the world.

Brand Consistency

Every track is selected based on your brand attributes, guest profile, and business goals, ensuring a consistent sound.

Global Strategy

With teams based around the world and partners spanning every industry, we bring international insights and best practices to your audio strategy.

Audio Content Services

It’s all about finding the perfect harmony.

Our team offers end-to-end creative services, creating captivating soundscapes that cut through the noise, appeal to your target guest, and reflect your brand identity for properties of all shapes and sizes.

Audio Strategy

We’ll use our years of experience and unique expertise to plan, develop, and manage your audio strategy, encompassing music, audio messaging, and ambient sounds.

Sonic Branding

By taking the time to understand your brand identity and target audience, we create a strong and consistent sonic brand that provides a clear framework to follow and can be deployed cross-channel.

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Custom Compositions

Once your audio identity is clear, we’ll work with talented composers and musicians to create original pieces that align with your objectives and are unique to you.

Music Distribution & Management

With our tried-and-tested processes, technologies, and systems, we can support you with the management and scheduling of your programs, audio messages, and ambient sounds in multiple formats on a global scale.

Global Music Licensing

Mood Media’s extensive music licensing agreements ensure you can legally find and play music in 179 countries, including all of Europe, Asia, Latin America, and Africa. With over 120 million songs available, our music can be safely and compliantly used for curation and programming worldwide, allowing you to deliver exceptional audio experiences for your guests in the US and beyond.

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Extensive Library

Enjoy access to the world’s largest music library licensed for commercial and corporate use. Our in-house licensing team has forged partnerships with over 30,000 publishers and more than 3,500 record labels, including Sony, Warner, and Universal to offer songs from both internationally renowned and emerging independent artists.

Experience and Expertise

Benefit from the long-standing relationships our expert in-house legal and music licensing teams have formed with thousands of PROs, including ASCAP, BMI, SESAC, and PRS, leading to licensing agreements that cover all of Europe, Asia, Latin America, Africa, Australia, and North America.

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Proactive Compliance

Feel reassured that your music use is fully compliant, thanks to our proactive approach. As well as covering your content master and publishing rights, our team constantly monitors the global PRO industry to ensure we keep pace with any legislative changes and global commercial licensing regulations, eliminating risk entirely.

Mood Harmony™ Music

Meet Mood Harmony, an intuitive music management system that puts you in complete control of the sound in your properties.

Home to the world’s largest library of music for business, Mood Harmony offers bespoke brand-approved programs and pre-curated playlists that make scheduling and managing your music simple. Log in on desktop or mobile to control the songs playing in a single location, a region, or across your entire global footprint.

Mood Media audiovisual solutions - centralized control

Centralized Management

Have full visibility of the songs being featured in all your properties. With the Mood Harmony mobile app, you can instantly see what’s playing now, what’s played recently, and what’s coming up next, no matter where you are in the world.

Mood Media Harmony digital signage platform Scheduling

Dynamic Adjustments

Give feedback on individual songs by giving them a thumbs up or down in the app, select an alternative program from your brand-approved library, or localize the sound in a specific property by choosing songs from emerging regional artists.

Mood Media Harmony digital signage platform reports and analytics

Actionable Metrics

Analyze the impact of your music with Harmony Reports. Ensure brand and audience alignment by viewing global music trend analytics, proof of play reporting, and user engagement either within the platform or export via API to connect with your external tools.

Audio Messaging FAQs

New to music for hospitality? Here are answers to some of the most frequently asked questions regarding programs and music licensing for hotel brands:

What is music for hospitality?

Music for hospitality is the term used to describe songs, programs, and ambient audio that are licensed to be used in commercial spaces or marketing channels. Music for business can include original compositions, tracks by trending artists, and chart-topping hits but it’s essential that any music used or placed into programs is fully licensed, whether you intend to use it in your lobbies, spas, or restaurants.

Why is music for hospitality important?

Music in hospitality can be powerful. The sound you choose to use in your properties can impact the mood and behaviors of your guests and employees, create emotional connections, represent your brand personality, and potentially even boost on-premises spend.

How do I choose the right music for my property?

It is important that you have a clear strategy in place when choosing the right music for your property. As the world’s leading provider of music licensing for business and experts in program curation, Mood Media can help you to identify the songs, artists, genres, and ambient sounds that will appeal to your target guest and reflect your brand identity. Once you have a sonic branding framework in place, you can curate a program of on-brand licensed tracks that can be deployed cross-channel.

Do I need a music license for my property?

If you wish to use music in a commercial environment or in your marketing, you will need to ensure it is licensed. You can negotiate licensing fees for an individual track, sonic logo, or original composition or invest in a music library that only offers fully licensed or royalty-free songs that you can use without risk of legal difficulties.

How much is a music license for my property?

The cost of a music license will depend on the number of songs you wish to use, the publisher’s terms and conditions, the size of your properties, the number of locations you have, the countries you operate in, and how you intend to use each track.

Can I customize the music for my property?

Yes. You can work with a music supervisor and composer to create custom music for your properties or build a curated program of existing tracks that are in tune with your brand.

Partners with every industry

Our customized and comprehensive music for business solutions include creative strategy, sonic branding, program development, licensing, and ongoing support.

Insights & Resources

A Guide To Music For Hotels

A Guide To Music For Hotels

A Guide to Music for Hotels Why Adding Music to Your Hotel is a Smart Business MoveSo, you’ve created a beautiful place for guests to stay. You poured over perfect paint samples and fantastic furniture. You cultivated the desired combination of comfort and style to...

read more
Scent Marketing For Hotel Lobbies

Scent Marketing For Hotel Lobbies

SCENT MARKETING FOR HOTELS Keep guests comfortable and coming back by creating emotional connections with scent marketing.What Is Scent Marketing? Scent marketing is a strategy that uses fragrance to create a specific atmosphere, evoke emotions, and enhance brand...

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Discover our latest reports and deep dives into guest experience trends and sound solutions for the hospitality industry.

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