AD Retail Media Announces Enhanced In-Store Audio Solutions
Channels Reach Customers at Leading East Coast Grocery Brands: Food Lion, Giant Food, The GIANT Company, and Stop & Shop Salisbury, N.C., (Oct.3, 2024) – AD Retail Media, the advertising arm of the East Coast's largest grocery retail group, Ahold Delhaize USA, is...
Vibenomics, the US Ad Tech Platform, Arrives in EMEA on Mission to Digitize In-Store Media
US in-store media provider hires EMEA retail media expert to expand global footprint INDIANAPOLIS (September 12, 2024) — Vibenomics, a Mood Media Company, today announced the appointment of Brendan Carey as Group Director of Retail Media, EMEA, marking the company's...
Warby Parker Aims for ‘Seamless’ Growth, Finding Fun in Wearing Glasses
Based on more than 7,000 shopper surveys, the various companies were rated by their scores for likelihood of recommendation and other criteria, including quality and price of products, customer service, store layout and atmosphere, and accessibility. Jaime Bettencourt...
Vibenomics Teams Up with Lowe’s to Deliver Audio Advertising in Stores Nationwide
Vibenomics, a Mood Media Company, has partnered with Lowe's media network, a retail media solutions provider with an extensive portfolio of omnichannel advertising services that connects advertisers with Lowe's DIY and Pro customers. This partnership enables Lowe's to...
Sign of the times: Digital experiences are moving in-store
Jaime Bettencourt highlights the evolving landscape of retail, emphasizing the integration of digital experiences within physical stores as a key trend shaping consumer behavior and expectations in this article on Brands Journal. Jaime points out that despite the...
AI ranks high on retail CX 2024 predictions
In 2024, businesses will explore how to use AI as more than one-off facilitator of efficiency and productivity. AI will become an integral tool to daily workflows and become a true operational partner. For example, in customer service, AI's ability to 'understand' and...
5 ways sensory branding can deliver impactful guest experiences
Sensory branding is a powerful marketing strategy that engages guests' senses to create a memorable and immersive experience. This valuable tool enhances guest satisfaction and builds brand loyalty through scent marketing, soundscape design, customized music...
Navigating the Future: AI’s Unprecedented Role in On-Premise Personalization
Imagine entering a store for the first time and encountering screens instantly customized to your preferences. As you browse the aisles, you receive tailored product recommendations precisely aligned with your tastes and needs. This scenario depicts the imminent...
Tips for Incorporating Sound into the Customer Experience
We are excited to share that our recent In-store Customer Trends report as been featured in a recent Chain Store Age article, shedding light on the pivotal role of sound in shaping the customer shopping experience. See below! "In-store music is a major driver of the...
Mood Media research finds Shoppers need inspiration
Nearly two-thirds of shoppers step into a store without a specific purchase in mind, looking to be inspired by retailers who can craft the ideal ambience through digital screens and interactive kiosks. Mood Media's 2023 In-store Customer Trends research, encompassing...
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