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Encourage Customer Action with Audio Messaging
Inspire and inform your customers with strategic audio messaging for quick service restaurants. Each solution offers a direct and efficient way to communicate with your target audience.
%
of customers make unplanned purchase decision while they are visiting a location in person.
– Source: POPAI
%
of customers say audio messaging influences their buying decisions at the point of purchase.
– Source: POPAI
%
of customers find audio promotions helpful to their overall experience.
– Source: Arbitron
QSR Audio Messaging Solutions
Our fully scalable audio messaging programs are expertly designed to enhance customer engagement. Select the right blend of in-store and on-hold audio messaging tailored to the specific requirements of quick service restaurants.
AI Messaging Copilot
AI Messaging Copilot
Create localized and compliant messaging quickly and easily with our cost-effective Generative AI solution. With prompts that preserve your brand identity, audio can be dynamically crafted and deployed in one restaurant or across your entire global footprint.
In-Store Messaging
In-Store Messaging
Curate synchronized in-store messages across your locations worldwide to explain ordering processes, announce new products, and highlight promotions in a tone of voice that perfectly reflects your brand identity. Centrally controlled content can ensure a consistent customer experience while allowing localization.
On-Hold Messaging
On-Hold Messaging
Improve the customer experience on your call queues and reduce abandonment rates by sharing tailored, timely messages that answer key queries, highlight alternative communication methods such as online chat, and improve call handling efficiency.
Contact us to learn how audio messaging can make your quick service restaurant run smoothly.
How Does Audio Messaging Help Your Quick Service Restaurant?
Purposeful QSR Audio Messaging is an efficient and cost-effective way to communicate with your customers. By replacing dead air or generic content with targeted messages, you can control the narrative. Deliver essential information to streamline operations, inspire impulse purchases, and improve the overall customer experience.
Drive Sales
Promote new offers, encourage upsells, and share new menu additions with compelling messaging designed to speak directly to your customers’ wants and needs.
Enhance Experiences
Minimize perceived wait times and deliver essential information proactively. Build customer trust by providing a consistent, professional, and informative experience that reflects your brand’s commitment to delivering high-quality service.
Streamline Operations
Educate customers on menu updates, operational changes, and essential policies without requiring additional team headcount. Deliver clarity to customers around the world.
What is Audio Messaging?
Audio messaging is the strategic use of voice and sound design to communicate with your customers. It moves beyond generic content by deploying purposeful, broadcast-quality programs across all audio touchpoints – from call centers to physical locations – ensuring your message is clear and consistent.
Elevates Brand Authority
Delivers professional, high-quality audio that reinforces brand trust and expertise in every interaction.
Guarantees Compliance
Ensures all music and messaging content is fully licensed, protecting your business from legal risks globally.
Fosters Active Listening
Transforms passive waiting into an engaging and informative experience that reduces frustration and perceived wait time.
Our Case Studies
Bringing Experiences to life
Jamba Case Study
Moe's
Burger King Case Study
Fryday Case Study
Our Case Studies
Bringing Experiences to life
Jamba Case Study
Moe's
Burger King Case Study
Fryday Case Study
Why Trust Mood Audio Messaging Solutions for your QSR?
Independent restaurants, nationwide franchises, and global chains partner with Mood Media because we combine unrivalled technical sophistication with customer insights and industry expertise. We transform routine communication into a powerful competitive advantage. Empower your team with strategic messaging solutions that can adapt quickly to market changes.
Unmatched Production Quality
Leverage our global network of professional voice artists, scriptwriters, and state-of-the-art studios for messaging that is confident, clear, and on-brand, every time.
Global Scale, Local Content
We design, implement, and manage audio solutions worldwide. This ensures consistent quality and culturally appropriate content for every market you serve, regardless of complexity or volume.
Complete Media Control
Manage your entire audio program portfolio from one intuitive platform, ensuring timely and consistent communication across all your owned channels.
Dedicated Consultative Strategy
Our experts work with you to define specific objectives before designing a messaging program tailored to meet those measurable goals.
Seamless Technical Integration
We integrate with all major phone systems and in-store audio setups. Enjoy reliable deployment and performance across your entire network.
QSR Audio Messaging Content Services
It’s the message that matters most.
Our team offers end-to-end creative services, creating engaging audio messages that cut through the noise, appeal to your target customer, and reflect your brand identity for businesses of all shapes and sizes.
Audio Strategy
We’ll use our years of experience and unique expertise to plan, develop, and manage your audio strategy, encompassing music, audio messaging, and ambient sounds.
Custom Messages
Work with talented scriptwriters and voice actors to create original audio messages that align with your objectives and are unique to your brand.
Audio Distribution & Management
With our tried- and-tested processes, technologies, and systems, we can support you with the management and scheduling of your audio messaging, playlists, and ambient sounds in multiple formats across your entire footprint.
Mood Harmony™: Your Centralized Content Platform
Mood Harmony is the single content management platform that empowers you to manage and deploy all your audio messages from one location. It provides real-time control over your communication, ensuring brand consistency and allowing you to launch synchronized promotions instantly.
Integrate Messaging Copilot
Harness the power of AI to dynamically generate and schedule relevant messages based on time of day, location, or inventory. This ensures peak performance with minimal manual effort and maximum speed to market.
Centralized Content Management
Easily organize, approve, and schedule thousands of pieces of audio content around the world from one single dashboard. Maintain unified brand standards while enabling hyper-local relevance.
Real-Time Performance Analytics
Access key metrics on message exposure, compliance status, and deployment success. Use data to measure campaign effectiveness and optimize content strategy for continuous improvement and better results.
Audio Messaging FAQs
New to audio messaging for QSRs? Here are some frequently asked questions to help you better understand this powerful advertising tool.
What is the difference between on-hold music and on-hold messaging?
On-hold music minimizes perceived wait time and keeps customers engaged with licensed background sound while on-hold messaging uses professionally recorded voice content to inform the caller. Combining both serves to enhance the entire customer experience.
How often should I update my on-hold messages or in-store promotions?
We typically recommend updating your content at least quarterly to align with seasonal campaigns and business goals. For high-volume promotions or fast-changing menus, updates could be weekly or monthly to maintain relevance.
Do I need a license to play music on my phone system or in my restaurant?
Yes, to legally play music in a commercial setting, you will need performance rights licenses from PROs (Performing Rights Organizations). Mood Media can handle all necessary licensing for your global locations, ensuring your restaurants are fully compliant and protected.
Can I use professional voice actors for my messaging?
Absolutely. We have an extensive network of professional voice talent to ensure broadcast-quality production. Choosing the right voice is critical as it needs to reflect your brand’s unique tone and inspire trust.
Can I use AI for my audio messaging?
Yes! Mood Media’s Messaging Copilot is an innovative tool for creating high-quality audio messages for quick service restaurants. It integrates leading AI technology with a rich library of professional voices, making the process quick and accessible.
How does in-store audio messaging influence customer purchasing decisions?
In-store audio targets customers as they’re about to order, the moment when 80% of purchase decisions are made. It encourages action, highlights promos, and introduces new menu items to deliver measurable sales lift.
Can I integrate my messaging with my company’s specific promotions or inventory?
Yes, through the Mood Harmony platform, we can link audio messaging to your promotional calendar or inventory data. This ensures messages played are always timely and reflect the items available to buy.
Partners with every industry
Full-scope creative strategy, solution design, content development, comprehensive delivery and support.
Retail
Restaurant
Hospitality
QSR
Automotive
Grocery
Healthcare
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