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Proprietary Messaging for Every Call
Transform caller wait time into a high-value marketing opportunity. We provide a centrally managed, fully licensed on-hold messaging solution that reduces caller abandonment, drives sales, and ensures consistent brand messaging across every franchise location.
Centralized Content Control
Manage scripts, voice talent preferences, and message updates for your entire network from one corporate platform, guaranteeing 100% brand consistency.
Guaranteed Compliance
Eliminate legal risk. All music beds, voice talent, and commercial integrations are fully licensed for public and commercial performance across all locations.
Turn Wait Time into Sales
Use the captive time to strategically promote new products, seasonal offers, and loyalty programs, generating sales opportunities without tying up staff resources.
What is On-Hold Messaging?
On-Hold Messaging is a specialized, high-fidelity audio strategy designed to engage callers waiting in a queue or being transferred. Instead of frustrating silence or generic tones, the caller hears curated music beds, professional voice talent, company FAQs, and targeted upsells. This centrally managed system ensures every touchpoint reinforces your brand, reduces call abandonment rates, and transforms passive wait time into an active, valuable customer touchpoint across your entire franchise network.
%
of callers surveyed preferred professionally recorded on-hold messages over silence.
– Cellular Marketing Magazine
%
increase in caller retention rates when informative on-hold messaging is played versus silence.
– USWest
%
of callers make a purchase as a result of something they heard while on hold.
– Maximarketing
How Does On-Hold Messaging Help Your Franchise Business?
Every incoming call is a high-intent, high-value point of contact. On-hold messaging is critical because it keeps those customers engaged during inevitable wait times, protecting your brand from hang-ups and missed revenue. Our managed solution provides the critical consistency and compliance necessary for a successful multi-location strategy.
Reduce Perceived Wait Time
Callers who hear music and informational messages perceive the wait time to be significantly shorter, which leads to less frustration and a better overall customer experience.
Drive Targeted Sales
Use this captive audience time to strategically highlight new products, seasonal promotions, or high-margin services, supplementing your current marketing efforts right at the point of customer contact.
Ensure Seamless Consistency
Headquarters controls all scripts, voice actors, and music. This ensures every caller hears the same, consistent message that aligns with our brand, no matter which location they call.
Increase Digital Engagement
Include clear calls to action that direct customers to your website for self-service options, encourage social media follows, or promote sign-ups for your loyalty program.
Why Choose Mood Media for On-Hold Messaging?
We specialize in crafting communication that performs. Mood Media merges expert creative production and voice talent with proprietary technology to manage your complex franchise audio network.
We simplify the deployment of customized messaging, allowing your corporate team to maintain absolute control over the brand voice, compliance, and message delivery at every location.
End-to-End Creative Service
Our in-house team of expert copywriters, voice talents, and sound designers craft a tailored message that perfectly aligns with your sales goals and brand voice, from script to final mix.
Managed Content Updates
Our service ensures that content is updated regularly to reflect new promotions, holiday hours, or product launches, maintaining maximum relevance, and can be localized to suit specific regional needs or languages.
Proprietary Voice Design Portal
Our exclusive online portal gives headquarters simple, powerful control to submit script ideas, approve voice talent, manage content preferences, and deploy updates across the network instantly.
AI Messaging Copilot
Empower fast, professional, and hyper-relevant content generation. Our AI-powered assistant allows you to instantly draft and produce high-quality audio messages for rapid deployment.
AI Messaging Copilot
To empower your franchise with fast, professional, and hyper-relevant content generation for the entire network, Mood Media offers the AI Messaging Copilot.
The AI Messaging Copilot is your exclusive AI assistant for instantly generating high-quality, realistic-sounding audio messages, which are centrally deployed across all in-store and on-hold messaging systems via the Harmony platform.
Network-Wide Script Generation
Instantly draft compliant scripts tailored to your current promotions or system-wide updates. Find the perfect phrasing and tone to resonate with your diverse customer base and ensure consistent messaging across every door.
Centralized Production & Editing
Headquarters can create, edit, and approve messages in minutes. Our user-friendly portal puts the power of audio production directly into the hands of your corporate team, removing reliance on local store managers.
Consistent AI Voice Selection
Select the ideal, pre-approved AI voice from our library. Lock in the perfect style, tone, and accent to establish and maintain a consistent, professional brand voice instantly across the entire franchise network.
On-Hold Music for Your Brand
The on-hold music your callers hear is a key component of the overall brand experience. Mood Media provides a professionally curated and fully licensed music library to ensure the audio perfectly complements your brand identity while maintaining legal compliance.
This music is expertly integrated with your voice messaging to create a seamless, non-jarring experience that keeps callers engaged and protects your franchise from copyright infringement risks.
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Frequently Asked Questions
How often should we update our on-hold messages?
We generally recommend updating your messages quarterly to reflect new seasons, promotions, and important company updates, keeping the content fresh and highly relevant to callers.
From one managing office, can we control the messages used at individual franchise locations?
Absolutely. Our centralized platform allows headquarters to approve, schedule, and lock specific scripts and content across the entire network to guarantee brand safety and consistency.
Does this solution work with our existing phone system?
Our solution is designed to integrate seamlessly with most modern phones and VoIP systems. We can advise on any necessary components for your specific telecommunications setup.
What happens if we use unlicensed music on hold?
Using consumer music or radio on hold without proper commercial licensing can result in significant fines. Mood Media manages all licensing to keep your entire franchise network fully compliant.
Do you provide a fully managed service for this?
Yes. We offer a full end-to-end service, handling everything from script creation and professional voice recording to content scheduling, deployment, and ongoing technical support.
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