Transform Caller Wait Time into a Marketing Opportunity
Silence is the sound of a missed opportunity. Create a professional on-hold experience that engages callers, reduces hang-ups, and drives sales. Our audio messaging solutions turn passive wait times into a profitable customer touchpoint.
Professional Talent
Licensed On-Hold Music
Simple Control Portal
What is On-Hold Messaging?
On-Hold Messaging is a specialized strategy used by businesses to deliver information and promotional content to callers while they are waiting in a queue or being transferred. Instead of frustrating silence or a generic ring tone, the caller hears curated music, company updates, FAQs, and targeted upsells, turning passive wait time into an active, valuable customer touchpoint.
%
of callers surveyed preferred professionally recorded on-hold messages over silence.
– Maxi Marketing
%
increase in caller retention rates when informative on-hold messaging is played versus “dead air.”
– USWest
%
16-20% of callers have made a purchasing decision based on a product or service they heard promoted while on hold.
– TeleconnectMagazineReport
How Does On-Hold Messaging Help Your Business?
Every call is a high-value point of contact. On-hold messaging is essential for business because it keeps these high-intent callers engaged during inevitable wait times. By providing useful, branded content, you can reduce call abandonment rates and increase opportunities for immediate revenue without tying up staff resources.
Reduce Perceived Wait Time
Callers who hear music and messages perceive the wait time to be shorter than those who experience silence, leading to less frustration and a better overall customer experience.
Drive Targeted Sales
Use the captive audience time to highlight new products, seasonal promotions, or high-margin services, supplementing your current marketing efforts right at the point of customer contact.
Staff Focus & Efficiency
On-hold messaging helps manage caller expectations, reducing the need for staff to handle phone calls. Ensure callers are properly informed and routed, allowing employees to focus on other tasks.
Increase Engagement & Web Traffic
Include calls to action that direct customers to visit your website for self-service, follow your social media channels, or sign up for your loyalty program.
Why Choose Mood Media as Your On-Hold Messaging Provider?
For small businesses, reliability and ease of use are essential. Mood Media is the global leader in sensory marketing, offering end-to-end service. From script creation to scheduling and management, our on-hold solutions are designed to maximize call retention and business growth.
Creative & Scriptwriting
Our in-house copywriters and sound designers work directly with you through our online portal, crafting a tailored message that aligns with your specific sales goals and brand voice.
Managed Content Updates
Easily refresh your content for seasonal offers, holiday hours, or new services, ensuring your callers always hear the most up-to-date and relevant information available.
Dedicated Sound Design
We match your messages with high-quality, genre-appropriate music and sound effects to create a seamless sonic experience that is proven to keep callers engaged longer.
Simple Setup & Delivery
Once approved, your production is quickly delivered and integrated into your phone system by our Brand Messaging Team, making implementation easy and hassle-free.
AI Messaging Copilot
To empower small businesses with fast, professional, and hyper-relevant content generation for their phone lines, Mood Media offers the AI Messaging Copilot.
AI Messaging Copilot is your exclusive AI-powered assistant for generating high-quality, realistic-sounding audio messages instantly, played through in-store and on-hold messaging systems.
Instant Script Generation
Instantly draft scripts tailored to your current promotions, sales, or updates. Find the perfect phrasing and tone to resonate with your audience and convey your message.
Effortless Production & Editing
Create, edit, and update messages in minutes. Our user-friendly portal puts the power of audio production directly into your hands, without needing prior expertise.
Professional AI Voice Selection
Choose the ideal AI voice from our library of voices. Select the perfect style, tone, and accent to establish your consistent brand voice instantly.
On-Hold Music
On-hold messaging is only half the story. The music bed plays a critical role in setting the tone and reducing caller anxiety. Mood Media ensures your messaging is paired with fully-licensed, professionally curated music.
Get guaranteed compliance and create a high-quality, continuous audio environment that aligns with your brand, keeping callers engaged and projecting a polished, professional image from the moment they call.
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Frequently Asked Questions
How often should I update my on-hold messages?
Do I need special equipment for this service?
What happens if I use copyrighted music on hold?
How long are the typical hold messages?
Can I manage my own scripts and approvals?
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