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Pet Paradise
Case Study
Elevating the Pet Care Customer Experience
About Pet Paradise
With 65 locations across the U.S., Pet Paradise Resort and Day Spa is one of the nation’s premier pet boarding and daycare centers. For Pet Paradise, dropping off your furry child should feel less like boarding and more like dropping them off for their own vacation. While amenities like bone-shaped pools and pet spas set the stage, the ultimate mission is to transform the pet care customer experience by providing an environment that delivers complete peace of mind to owners, all while ensuring their guests have a safe, clean, and fun stay.
Objective
Pet Paradise understood that a truly upbeat and welcoming atmosphere was essential for building client trustworthiness, especially during the critical pet drop-off moment. They also recognized that creating a positive, energized workplace for staff was key to delivering the best service and driving repeat business.
Success depended on attention to every detail, including the music that greets guests and the efficiency of their in-store messaging. Pet Paradise needed a partner who could deliver reliable, curated audio. Additionally, as they grew, they needed a more effective way to present services and promotions. They relied heavily on costly, outdated print menus and sought an engaging, affordable digital solution to drastically cut print costs.
They required a single, reliable provider who could handle their entire Customer Experience needs across all locations. After searching for a partner capable of tackling this holistic set of goals, they found the purr-fect answer in Mood Media.
Solutions
Mood delivered the integrated, high-quality solutions that Pet Paradise needed to centralize management, cut print costs, and create a truly exceptional experience at every location.
Digital Signage
Mood’s expertise deployed 2-4 screens at each facility to display pricing, videos, photos, and promotional information. To ensure maximum brand impact, Mood’s professional content developers worked closely with Pet Paradise to create custom images and design templates. Thanks to Mood’s intuitive content management system, the Marketing team gained the power to centrally manage and schedule content, make swift pricing changes, and personalize local promotions—all with just a few simple clicks.
Music
To achieve that crucial upbeat environment, Mood provided access to our library of professionally curated music programs. Loaded with hundreds of fully-licensed tracks and refreshed monthly, Mood ensures the Pet Paradise sound never goes stale, creating a consistent, welcoming atmosphere for pets, owners, and staff alike.
Content Management ~ Seamless Control with Mood Harmony™
To manage all this new content efficiently, the partnership utilized Mood Harmony, Mood’s intuitive, web-based Content Management System (CMS). This platform gives Pet Paradise a single central hub to manage and schedule the entire in-store experience. From this hub, they gained the ability to control both the Digital Signage content and the Music programs across their network. This centralized management system is key to ensuring effortless brand consistency and updating content instantly.
Results
Mood’s strategic solutions enable Pet Paradise to create great first impressions and a cohesive, “paw-some” experience across their entire network. The sleek Digital Signage provides a fresh, welcoming look that effortlessly communicates value, while the carefully curated Music program makes for a fun and engaging atmosphere.
By utilizing Mood’s web-based portals for Music and Digital Signage, Pet Paradise achieved central control and consistency over their audio and visual content, ensuring brand integrity at every drop-off. This attention to detail and reliance on a dedicated support team solidified the partnership.
Mood’s comprehensive suite of solutions, backed by outstanding service, helped Pet Paradise tackle their biggest challenges, allowing them to focus entirely on their mission: delivering peace of mind to owners through first-class pet care.
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