Scent Marketing For Hotels
SCENT MARKETING FOR HOTELS Keep guests comfortable and coming back by creating emotional connections with scent marketing. What Is Scent Marketing? Scent marketing is a strategy that uses fragrance to create a specific atmosphere, evoke emotions, and enhance brand...
Music Genres
MUSIC GENRES There are so many genres of music in the world, it’s hard to classify them all. Here are some of the most well known genres of music today. Genres of Music Music has the incredible power to evoke emotions, bring people together, and transcend language...
How Does Digital Signage Work?
How Does Digital Signage Work? The what, the how, and the why behind Digital Signage Software If you’ve ever walked into a store or a restaurant and seen digital screens displaying content, you’ve witnessed digital signage in action. Digital signage is a...
Evolution of the Store – 1800-1899
THE EVOLUTION OF THE STORE – 1800-1899 1800 – 1899 The Age of Independence The 19th century represents the first revolution in the history of retail stores and the customer experience. With the advent of the department store, the retail consumer acquired a sense...