Stir Senses with Scent

With our clients enjoying a sales lift of up to 25%, scent is a powerful in-store environment enhancer.

Traditional marketing engages two of the five senses: vision and hearing. Targeting the sense of smell allows you to influence a customer’s emotions and memory. Introducing the right scent plays a vital role in creating the environment you desire – whether it is elegant, welcoming, or exhilarating. These important sensory associations create an experience that influences how your patrons spend their time and money.

Some interesting facts about Scent:

• Scent is the closest sense linked to memory.
• The average person is able to recognize over 10,000 scents.
• Tests show a 40% improvement in our mood when exposed to a pleasant fragrance.
• Everyone has their own unique odor identity or smell "fingerprint."
• A woman's sense of smell is keener than a man's.